Peak People: An inside look: 94.7 Raw Rock Concert With Rapport

Thursday, May 31, 2007

94.7 Raw Rock Concert With Rapport

I wrote a post a few weeks ago about this concert, but got blixem'ed (in all my excitement) because it went out before the official press release and so I was asked to remove it. But I did keep it, and now that the official release is out, I can let it all hang out again!

Here’s the scoop! We have finalized the line-up for the 94.7 Highveld Stereo Afrikaans concert, in association with Rapport newspaper, to be held at the Sun City Superbowl on 23 June 2007! They have united some of the hottest names in the Afrikaans music industry to bring listeners a rock concert they'll never forget.

The artists that we are pleased to confirm, that have been booked through Peak, are ddisselblom, Nadine (below right), Amore Vitone (left) and one of our most successful Afrikaans artists, Kurt Darren while it has also been confirmed that Karen Zoid, Klopjag, and Joe F will be performing at this RAW Rocks Rude Awakening music initiative!

Afrikaans music has literally exploded in the last decade with hundreds of extremely talented musicians emerging every year. 94.7 Highveld Stereo commands a huge following among Afrikaans-speaking listeners - almost a third of its audience speak Afrikaans as their first language.

"We love our Afrikaans listeners and we thought this would be a great way to give them what they want," said RAW presenter, Jeremy Mansfield. "This is the first time 94.7 Highveld Stereo will be hosting an Afrikaans music concert. The talent that is going to be showcased is truly amazing and the team is very excited to be hosting this event!"

94.7 Highveld Stereo station manager, Ravi Naidoo, added that while the main objective of the concert will be to have fun, a portion of the proceeds from ticket sales will go to the Tapologo Aids Hospice in the North West Province and Abraham Kriel Kinderhuis in Johannesburg.

Nearly 40% of Rapport's Gauteng readers choosing to listen to 94.7 Highveld Stereo. Over the past two years Rapport has become more involved with the Afrikaans music scene, with more than 250 000 copies of its four 'Sing Jou Taal' CDs and two DVDs already sold. Therefore a partnership on RAW Rocks was a logical move for Rapport.

"We are very excited and are looking forward to being a part of one of the most memorable music events of the year," said Lani van Staden, Rapport Brand manager. "Rapport is currently experiencing growth in readership, and we would like to give something back to our readers. They are passionate about their Afrikaans music and the rock angle will also be popular among younger readers."

Denise has been working on this project for a few months now, and we are lucky to have been able to secure these performers. An artist like Kurt (left) is booked up months in advance, but this was an opportunity they couldn’t miss.

Kurt’s latest album Lekker Lekker, recently nominated for a SAMA, was put together by Kurt working closely with the hit-making duo of Marc Brendon & Don Kelly– they’ve had more than a fair share of success over the last few years, building Kurt’s brand into a very powerful profile.

So to get you all lekker lekker for a week full of music, here is Kurt’s Meisie Meisie (Girlie Girlie…)! I will be posting lots more info about the concert as the time comes closer!